Re-evaluate bulk ordering. Although bulk ordering can mean discounts, it locks the office into a set of purchases and may end up costing more than if the office had ordered supplies as needed. Some …
4 Lessons from Star Wars
This year marks the 40th anniversary of the first Stars Wars film, A New Hope, and life hasn’t been the same since. That one movie kick-started a billion-dollar industry of movies, merchandise, books, …
Remove “No” from all conversations with surgical patients.
Remove “No” from all conversations with surgical patients. Double-check to see if “No” occurs in any scripting your practice uses, and eliminate it. That word sends a negative message, in more ways …
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Remove “No” from all conversations with patients.
Remove “No” from all conversations with patients. Double-check to see if “No” occurs in any scripting your practice uses, and eliminate it. That word sends a negative message, in more ways than you …
Continue Reading about Remove “No” from all conversations with patients. →
Emphasize benefits during presentations for elective treatment and larger cases.
Emphasize benefits during presentations for elective treatment and larger cases. Clinical details by themselves don’t win over patients—benefits do. Patients will always want to know how the procedure …
Remove “No” from all conversations with parents and patients.
Remove “No” from all conversations with parents and patients. Double-check to see if “No” occurs in any scripting your practice uses, and eliminate it. That word sends a negative message, in more ways …
Continue Reading about Remove “No” from all conversations with parents and patients. →