Description
A dentist who owns a practice is its Chief Executive Officer. We may not think of it that way, because the focus is on providing excellent clinical care with the doctor serving, first and foremost, as the practice’s main producer. Yet the practice must also function as a business, and that business must have a leader… the dentist, as CEO.
Chapters:
- CEOs Analyze Finances & Overhead
- CEOs Take Risks and Make Mistakes
- CEOs Make Decisions Quickly
- CEOs Delegate Everything They Can
- CEOs Excel at Setting Goals
- CEOs Set and Hit Targets
- CEOs Build Value in the Business
- CEOs Create Sustainability
