Part of the 9 Areas of Expertise series written by Dr. Roger P. Levin, this whitepaper discusses all aspects of case acceptance. Dr. Levin thoroughly examines the process of case presentation, including the establishment of rapport and trust, patient benefit orientation, use of visual aids, response to questions and objections, and closing. It also covers the all-important preliminaries (comprehensive exam and treatment plan, patient awareness of all services, relationship building) and follow-up with undecided patients.