Advice to the Marketing Coordinator – Don’t give up on GPs who perform ortho. With advancements in aligner technology, more general dentists are providing orthodontic treatment. However, most of them …
Advice to the Treatment Coordinator – Promote the orthodontist during the consult.
Advice to the Treatment Coordinator – Promote the orthodontist during the consult. Many parents have no idea what the doctor has accomplished. For example, board certification is a distinction that …
Advice for the Scheduling Coordinator – Create an “Ideal Day” template.
Advice for the Scheduling Coordinator – Create an “Ideal Day” template. Work with the orthodontist and your fellow team members to define an ideal day at the practice. Factoring in personal …
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Advice for the Orthodontist – Keep an open mind.
Advice for the Orthodontist – Keep an open mind. Team members will be inspired if they see their leader embracing new ideas, learning better ways to run the practice as a business, and paying …
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If you find a certain administrative process frustrating, figure out how to change it.
If you find a certain administrative process frustrating, figure out how to change it. Even the best management systems develop bottlenecks over time. Do you find yourself frustrated by a particular …
Reinforce to parents that every appointment is important.
Reinforce to parents that every appointment is important. Explain that there are no unnecessary appointments. Missing a check or adjustment appointment can postpone the completion of treatment. When …
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Never begin a response with “I’m only the…”
Never begin a response with “I’m only the…” When a parent or patient is speaking with you, you are the practice at that moment. Even if you aren’t the right staff member to deal with the question or …
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Advice to the Marketing Coordinator – Increase the number of new referring doctors.
Advice to the Marketing Coordinator – Increase the number of new referring doctors. Expanding the pool of referrers by just one GP per year can add significant revenue to the practice’s bottom line. …
Designate a training day.
Designate a training day. Much of the training received by ortho team members occurs on the job. That can be an extremely difficult and stressful way to learn. A better method is to schedule training …
Advice for the Orthodontist – Be a lifelong learner.
Advice for the Orthodontist – Be a lifelong learner. The business side of orthodontics is growing increasingly complex. The more managerial skills you have, the more successful you will be as a …
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Advice to the Front Desk Team – Keep the doctor informed about broken appointments.
Advice to the Front Desk Team – Keep the doctor informed about broken appointments. If patients or parents don’t reschedule, tell the doctor at the next morning meeting for follow-up. The orthodontist …
Social Media Etiquette: Don’t post negative comments about the workplace.
Social Media Etiquette: Don’t post negative comments about the workplace. What you say on your personal social media sites can have a profound impact on your co-workers. If you’re having a tough time …
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