Advice for the Pediatric Dentist – Support referring practices. Many GPs view referral relationships as overly one-sided, with the pediatric dentist receiving most of the advantages (i.e. referrals). …

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Decrease practice overhead. Reducing overhead by a few percentage points can make a huge difference in practice profitability. For example, a pedo office grossing $800,000 in revenue with an overhead …

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Know the practice’s milestones. As a team member, you should be aware of the practice’s most important accomplishments … reaching a record level of production… implementing an innovative new customer …

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Don’t let negative people get you down. If others in the office project negative feelings, try to coax them away from that negativity. It may be an uphill battle, but it’s worth the effort. Be an …

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Replace management systems every 3–5 years. All practices change over time, and their systems should change, too. Rather than tweaking them—which will eventually lead to more bottlenecks—redesign …

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Set your sights on growing production 15+% per year. Even in the new dental economy, your practice can grow 15% or more per year—without increasing fixed expenses. By asking parents for referrals, …

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Sell the practice. Every pedo practice needs a brief script to begin the marketing process with parents of potential patients. Summarize the aspects of your practice that differentiate you from your …

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Publish content that is shareable. Use social media to inform and entertain patients, not just as an excuse to talk about your practice. While a Tweet or a Facebook post can discuss important practice …

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Advice for the Pediatric Dentist– Set high expectations. Good leaders challenge their team members to reach their potential. Most people will excel when given challenges in small doses. Effective …

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Get off to a great start with parents. The New Patient Experience starts when a parent first calls the office. The team should use scripting to build confidence for the pediatric dentist and practice. …

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Take inventory every six months. As part of your program to control overhead, pay attention to the supplies you have on hand. Many practices end up with supply closets full of materials they don’t …

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Understand that small things count. Whether it’s minimizing waiting time, offering bottled water or providing Wi-Fi, go out of your way to make patients feel welcome and comfortable at your office. …

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