What if Halloween happened every day? Ooh, that’s a scary thought. Can you imagine putting up with the crazy, over-the-top costumes, the ghouls and goblins, the gruesome humor and the candy giveaways year-round? Sounds like a dentist’s worst nightmare, especially that last part.
Unfortunately, for some practices, Halloween is a daily occurrence. Every day, the dentist and team grapple with monsters that threaten the sustainability of the practice.
Are you battling any of following creatures in your office1.
1. Frankenstein Systems
Cobbled together from putrid processes, moldering methods and rotting rituals, these cadaverous creations lumber through the practice, smashing morale, destroying momentum and undermining progress every step of the way. Their long-time presence will scare away even the most loyal team members and patients.
2. Inefficiency Vampires
They suck the energy right out of the practice, draining away precious resources that could be better spent growing production. They sneak into the practice almost invisibly and can exist for years before their presence is detected. Their persuasive powers are legendary. Many team members and doctors fall under their spell and defend their nefarious actions by saying, “But what we’ve always done it this way.” The longer they exist in a practice, the stronger their power grows!
3. Zombie Customer Service
Everybody is so well-rehearsed that they’re just going through the motions, mechanically mouthing memorized word-morsels. Plug Patient A into Script B and get Result C. Wash, rinse and repeat! Patients want to have genuine interactions––not simulated experiences––with their oral healthcare provider.
These monsters have plagued dental practices from time immemorial. Taking them on and rooting them out of your practice takes foresight, courage and persistence. But once you drive them out of your practice, you can’t imagine why you put up with them so long.
Watch the video “Systems Implementation.”
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