Advice for the Marketing Coordinator – Reach out to new pediatricians. Identify new pediatricians in the area by monitoring direct mail promotions, announcements on Facebook, items in community newspapers, comments from parents and others, etc. Welcome new doctors and their teams to the neighborhood by bringing over breakfast, lunch or a small gift bag. Introduce yourself and tell them a little about your pedo office. Leave behind a practice brochure or flyer that includes your contact information.

Seminar Savings: Tip of the Day subscribers can save $50 on doctor tuition for Dr. Levin’s fall seminars. Use code TOD50 when you sign up for the seminar in Houston on Sept. 14 or in Towson, MD, on Oct. 7. Go here to choose your seminar!