Advice to the Treatment Coordinator – Promote the pediatric dentist during the consult. Many parents have no idea what the doctor has accomplished. For example, board certification is a distinction that parents will be pleased to hear about. If applicable, use this honor or others to differentiate your pediatric dentist. Credentials represent an excellent way to promote the doctor.

Marketing Monday: Read a free excerpt from Dr. Roger P. Levin’s popular book, “57 Internal Marketing Strategies for Your Pediatric Dental Practice”. Go here and click on the “Read an Excerpt” button.