Advice for the Marketing Coordinator – Hold a thank-you event for parents and adult patients. Most ortho practices sponsor an array of activities targeting adolescent patients. But few offices do anything specifically for parents and adult patients. You can set your practice apart and generate more word-of-mouth referrals by hosting such an event.

Last Chance to Save: Tip of the Day subscribers can save $50 on Dr. Levin’s “The Business of Orthodontics… Simplified” seminar in Orlando on October 28. Register by Wednesday, September 28, with code TOD50 to save $50 on doctor tuition. Click here to sign up.