Advice for the Marketing Coordinator (MC) – Maintain enthusiasm. In your role as MC, you are often the public face of your practice. Making a good impression when you interact with referring offices is essential to your success in eliciting referrals for your practice. A pleasant demeanor and an enthusiastic manner help build strong interpersonal relationships with doctors and staff members of referring practices.

Marketing Monday: Read a free excerpt from Dr. Levin’s book, “Building the $2 Million Ortho Practice,” by clicking here.