Referral Marketing Strategy Tip: Expect the unexpected. Is your front desk staff prepared for unusual or annoying requests from referring practices? If they’re not it can result in some uncomfortable situations and can hurt referrals. We suggest that you regularly role-play and practice solving different scenarios that could occur (i.e. demanding that a patient be seen instantly when your schedule is completely full) with your front desk staff. Role-playing and even scripting potential problems on a regular basis will help your staff manage through unusual circumstances.

 Would you like more referrals?

Then start a Dental Business Study Club for your practice.

Dental Business Study Clubs is THE NEWEST, MOST EFFECTIVE REFERRAL MARKETING STRATEGY AVAILABLE TODAY, and the one thing you can do to guarantee a successful specialty practice.  To learn more about how you can ramp up your referral marketing and create strong, long-term relationships with your referring GPs visit www.dbsclubs.com or call 833-327-2582.