Referral Marketing Strategy Tip: Host a Seminar. One of the best strategies to demonstrate appreciation for referring doctors is to host a seminar for the doctors and their staff. Between the save-the-dates, invitations, seminar, and follow-up, you’ll probably spend at least six months in ongoing communication with referring doctors and their staff. This is an incredible opportunity. Contacting and working with doctors and staff before, during, and after a seminar allows you to achieve 12 – 15 touch points from single strategy. While this is not an inexpensive strategy, if you amortize the cost over the number of times you make contact with referring doctors in the process it’s less expensive than you may think. More importantly the results are fantastic—continual gratitude and stronger relationships.

Would you like more referrals?

Then start a Dental Business Study Club for your practice.

Dental Business Study Clubs is THE NEWEST, MOST EFFECTIVE REFERRAL MARKETING STRATEGY AVAILABLE TODAY, and the one thing you can do to guarantee a successful specialty practice.  To learn more about how you can ramp up your referral marketing and create strong, long-term relationships with your referring GPs visit www.dbsclubs.com or call 833-327-2582.