Referral Marketing Strategy Tip: Get Back to Basics. I know a specialist who reached $1.7 million in revenue with well-controlled overhead in two years. You might wonder what new, innovative strategies he’s using. Well you’d be surprised to know that he’s doing the same thing he’s always done. We call it the basics of referral marketing. He spends a lot of time and energy meeting with referring doctors, providing them with educational opportunities, and letting them know he’s there for them regardless of what they need. They appreciate his efforts and it shows. While there are many marketing strategies (i.e. social media, events, gifts, etc.), remember that traditional marketing still works and should be your main focus.

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Dental Business Study Clubs is THE NEWEST, MOST EFFECTIVE REFERRAL MARKETING STRATEGY AVAILABLE TODAY, and the one thing you can do to guarantee a successful specialty practice.  To learn more about how you can ramp up your referral marketing and create strong, long-term relationships with your referring GPs visit www.dbsclubs.com or call 833-327-2582.