Use multiple, ongoing referral marketing strategies. Pediatric dental practices achieve the best results when they implement a marketing plan consisting of at least 15 different strategies for both parents and referring doctors. With multiple approaches in place, your marketing efforts not only reach “critical mass” but they also include something for everyone. If one strategy doesn’t appeal to a parent or doctor, another one will.

Friday Freebie: Watch Dr. Levin’s video, “Internal Marketing – The Key To More New Patients” by clicking here.