Advice for the Marketing Coordinator – Generate one referral a year from 40–60% of current patients. Satisfied patients will usually be happy to recommend your practice to members of their family, friends, co-workers, neighbors and others. Display signs and posters where patients can see them, saying “We welcome new patients.” Come up with a variety of referral strategies—educational, fun, public service or social media ideas—that can be run simultaneously and consistently throughout the year.

Take the Survey, Get a Free E-book: Participate in this year’s Dental Economics / Levin Group Annual Practice Survey and receive a free digital download of Dr. Levin’s e-book, 7 Myths of Dental Practice Success. To take the brief survey, click here. Hurry, survey closes April 30.