Referral Marketing Strategy Tip: Look for opportunities to do a referring dentist a favor. If you’re in contact with your referring doctors on a routine basis, and you should be, then you want to look …
Give patients the VIP treatment.
Give patients the VIP treatment. To increase patient loyalty, regular visits and referrals, treat patients in ways that show how much you value them. If you don’t schedule new patients within 7–10 …
Referral Marketing Strategy Tip: Survey Your Referrers.
Referral Marketing Strategy Tip: Survey Your Referrers. Want to know the best way to build referral sources? Ask several of your top referring doctors why they refer to you. The answers may surprise …
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Follow up with all endo patients who don’t say, “Yes.”
Follow up with all endo patients who don’t say, “Yes.” In the new dental economy, more patients will be hesitant to accept treatment—even need-based treatment—at your practice. Unless there is a …
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Continue strengthening relationships with patients.
Continue strengthening relationships with patients. Every time patients come in for their appointments, try to learn more about them. Most people appreciate the personal attention and will be more …
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Referral Marketing Strategy Tip: Don’t dodge the competition.
Referral Marketing Strategy Tip: Don’t dodge the competition. Today it seems that competition is coming from everywhere. Some of it is what we call non-traditional competitors. It could be other …
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Set an annual production goal.
Set an annual production goal. Based on our extensive consulting experience, Levin Group recommends an annual growth target of 18%. Unless you reach this level… by attracting more patients, increasing …
Referral Marketing Strategy Tip: Get ahead of potential problems.
Referral Marketing Strategy Tip: Get ahead of potential problems. You will occasionally have issues with referring doctors, but too many problems could mean the loss of a referring office. The best …
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Advice for the Endodontist – Develop a comprehensive budget.
Advice for the Endodontist – Develop a comprehensive budget. As the practice leader, you need to track your overhead and production numbers. Remember, you are the CEO of your practice, so it is up to …
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Help keep practice systems and technology up-to-date.
Help keep practice systems and technology up-to-date. Everyone on the endo team should be on the lookout for opportunities to upgrade protocols in order to enhance patient care, increase efficiency, …
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Referral Marketing Strategy Tip: Pay Attention to Your “A” Doctors.
Referral Marketing Strategy Tip: Pay Attention to Your “A” Doctors. You have four types of referring doctors: A, B, C and D. A’s are your most important referring doctors and typically make up a …
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Performance Target: Reduce overhead to 59% or less.
Performance Target: Reduce overhead to 59% or less. Every dollar saved on unnecessary expenses is a dollar gained in profit for the practice, so review spending carefully to identify “fat” that can be …
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