Advice for the Marketing Coordinator – Don’t panic when a once-successful strategy fails. It happens. Even the best strategies can fall flat, especially if they have been overused. Solution: Use a …
Advice for the Endodontist – Respond positively to competitive threats.
Advice for the Endodontist – Respond positively to competitive threats. If you recognize potentially harmful threats before they cause damage to your practice, they can actually trigger greater …
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Treat patients the way you want to be treated.
Treat patients the way you want to be treated. Always put yourself in the shoes of patients. Welcome and greet them by name when they enter the practice. Make the patient experience as pleasant as you …
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Collect fees at the time of service.
Collect fees at the time of service. The front desk team should request payment at the time of service. Place appropriate signage throughout the office emphasizing patients’ responsibility for fees, …
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Replace the phrase “I’ll have to…” with “I will be more than happy to…”
Replace the phrase “I’ll have to…” with “I will be more than happy to…” This simple shift in the words you use will send a dramatically different message. If you “have to” do something, it sounds like …
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As a team member, stay focused on practice goals.
As a team member, stay focused on practice goals. Endo practices achieve greater success when all team members know the endodontist’s goals and what it will take to reach them. If you’re not aware of …
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Advice for the Endodontist – Inspire your team.
Advice for the Endodontist – Inspire your team. As leaders, doctors can motivate in many different ways. Some use the power of their personality. Others educate their team with practice goals. …
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Keep it simple for patients with low dental literacy.
Keep it simple for patients with low dental literacy. Some patients who come to your endo practice may not know much about oral health care or root canal treatment. Watch for signs of anxiety or …
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Communicate collection policies clearly.
Communicate collection policies clearly. All practice systems relating to the collection of fees should be detailed in writing. This should then be translated into scripts that the financial …
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Manage patient expectations about wait times.
Manage patient expectations about wait times. If the practice is running behind schedule, let patients know when they can expect to be seen and apologize for the inconvenience. Keeping everyone …
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Make staff meetings more productive.
Make staff meetings more productive. Create a receptive environment in Daily Business Meetings™ and Monthly Business Reviews™. Encourage everyone to speak up, sharing ideas and honest opinions. No one …
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Advice for the Endodontist – Keep an open mind.
Advice for the Endodontist – Keep an open mind. Team members will be inspired if they see their leader replacing obsolete thinking with new ideas, learning better ways to run the practice as a …
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