Target areas for improving communication. Endo practice success depends heavily on effective communication. Locate the areas where there is any breakdown in efficiency and design simple communication …

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Do you know the practice vision? It’s the source of professional motivation—the reason everyone comes to the office each morning. A vision articulates where the endodontic office should be in the …

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Advice for the Marketing Coordinator – Review your website periodically. Does your website accurately reflect your practice’s services, financial policies, hours of operation, etc.? Has the practice …

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Hold a fall clean-up event. Closets and storage areas are magnets for discontinued products, outdated supplies and broken equipment. By going through storage areas in the fall (and spring), your …

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Advice for the Endodontist – Be aware of how you affect your team members. As the doctor and practice owner, you may be inadvertently making your staff nervous or insecure. Make an effort to reassure …

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Submit insurance claims electronically on a daily basis. Double-check claims before submitting so the insurance company has no reason to delay making payment. If reimbursement isn’t received within 30 …

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Acknowledge co-workers’ efforts. Everyone likes to be appreciated. Make a point of noticing and complimenting team members’ performance… especially when it’s “above and beyond.” Simply thanking them …

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Advice for the Marketing Coordinator (MC) – Know your responsibilities. The role of the MC actually encompasses several jobs, all of which bring a great deal of value to the practice. The main …

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Advice for the Front Desk Team – Improve telephone skills through scripting. Even in the age of the internet, the telephone is still the practice’s main lifeline for new patients. When prospective …

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Advice for the Endodontist – Good leaders know what not to do. Good leaders learn to work through their teams—not around them. The most successful doctors figure out how to delegate responsibilities …

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Perform procedural time studies at your endo practice. Surprisingly, many practices have misconceptions about how long it takes endodontists and clinical team members to perform procedures. This can …

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Realize patients want more value today than ever before. Patients want the best value every time they spend their money. They have been conditioned by retailers to seek deals based on either lower …

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