Make one change at a time. Making effective changes in a busy dental practice isn’t easy. It’s like changing tires on a car going 65 miles an hour. Our suggestion is to select one improvement you want …
Implement multiple patient referral strategies.
Implement multiple patient referral strategies. You should be able to get at least one referral a year from 40–60% of your current patients. To reach this goal, your marketing coordinator should …
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Say something nice
Say something nice. Doctors and team members should compliment each other in front of patients. Spend your day looking for sincere ways to compliment people for doing a great job, helping out, or …
Create core values for your team.
Create core values for your team. If you want to have a great team you need to establish your five core values. Core values are the heart and soul of the practice and set the tone for how your team …
Review quarterly performance.
Review quarterly performance. How close is the practice to reaching its goals for production, collections, new patients, etc., for this quarter? Which systems need improvement to hit established …
Create value for appointments… and confirm them.
Create value for appointments… and confirm them. Emphasize to patients that valuable time with the doctor has been reserved especially for them. Confirm all appointments 48 hours in advance… placing …
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Performance Target: Train all team members on every system within 90 days.
Performance Target: Train all team members on every system within 90 days. Gaps in learning prevent team members—and your practice—from reaching their potential. By reviewing systems checklists and …
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File insurance claims daily
File insurance claims daily. Filing and keeping track of insurance is critical for optimal cash flow. It’s easy to postpone filing insurance claims, but this can lead to financial problems if allowed …
Performance Target: Track the number of referrals and the production from each referral strategy.
Performance Target: Track the number of referrals and the production from each referral strategy. Marketing works best when you track results. Many practices have no idea what their marketing efforts …
Seek continual training.
Seek continual training. The demands faced by dental practices are constantly changing… and the only way to keep up is with ongoing training. Staff members should receive training every year in …
Advice for the Dentist: Explain that implants take less time than before.
Advice for the Dentist: Explain that implants take less time than before. When implants were first widely publicized, it could take 6–9 months to complete treatment. Some patients believe that’s still …
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Performance Target: Doctors should achieve the daily production goal 90% of the time.
Performance Target: Doctors should achieve the daily production goal 90% of the time. Consistency is the hallmark of breakthrough performance. If you want to reach your annual production goal by …
