Advice for the Treatment Coordinator (TC) – Follow up with ortho candidates and parents. When a parent doesn’t agree to ortho treatment for a child during the consult, the TC can offer to call the …
Advice for the Orthodontist – Thank referring doctors.
Advice for the Orthodontist – Thank referring doctors. They account for a significant portion of your production. They entrust their patients to your care. They play an important role in your …
Continue Reading about Advice for the Orthodontist – Thank referring doctors. →
Advice for the Financial Coordinator – Review the accounts receivable process.
Advice for the Financial Coordinator – Review the accounts receivable process. To determine the effectiveness of your collections process, answer the following questions: Does your practice have a …
Script all patient interactions.
Script all patient interactions. What to say and how to say it are crucial elements of successful patient and parent relationships. Scripting helps the doctor and the team communicate accurate …
Advice for the Marketing Coordinator – Identify new marketing opportunities for your practice.
Advice for the Marketing Coordinator – Identify new marketing opportunities for your practice. What strategies has the practice used successfully in the last few years? Which ones need to be replaced? …
Make patients and parents feel like part of the “practice family.”
Make patients and parents feel like part of the “practice family.” To strengthen the connection between your practice and parents and patients, substitute the word “we” for “I” during conversations …
Continue Reading about Make patients and parents feel like part of the “practice family.” →
Advice for the Orthodontist – Create a practice vision.
Advice for the Orthodontist – Create a practice vision. Where do you see the practice in three years? Do you want to have an office that generates $1 million, $1.25 million or more? Do you want to …
Continue Reading about Advice for the Orthodontist – Create a practice vision. →
Set a good example for your co-workers.
Set a good example for your co-workers. In any work environment, having a positive attitude matters, but it takes on even more importance in the smaller confines of an orthodontic practice. If you …
Continue Reading about Set a good example for your co-workers. →
Evaluate your facility from a patient perspective.
Evaluate your facility from a patient perspective. Your office is a reflection of the care you provide. If the front desk area is dusty or if the reception area is dark and dingy, prospective patients …
Continue Reading about Evaluate your facility from a patient perspective. →
Advice for the Marketing Coordinator – Promote the observation program.
Advice for the Marketing Coordinator – Promote the observation program. To help bring potential patients into your practice, make sure your referring offices know the guidelines for sending younger …
Continue Reading about Advice for the Marketing Coordinator – Promote the observation program. →
Scripting Tip: Don’t say “You’ll have to ask someone else” to parents and patients.
Scripting Tip: Don’t say “You’ll have to ask someone else” to parents and patients. You may not know the answers to parents’ and patients’ questions, but take responsibility for getting the answers …
Advice for the Orthodontist – Decrease your overhead.
Advice for the Orthodontist – Decrease your overhead. Reducing overhead by a few percentage points can make a huge difference in practice profitability. For example, a practice grossing $800,000 in …
Continue Reading about Advice for the Orthodontist – Decrease your overhead. →