Participate in meetings. Your opinion matters. Some people have a tendency to sit back in group settings and let others do the talking. Remember, you’re part of the practice too, and you can bring a …
Advice for the Front Desk Team – Don’t procrastinate on overdue accounts.
Advice for the Front Desk Team – Don’t procrastinate on overdue accounts. The longer you wait for overdue payments, the less likely you are to collect. Contact parents who owe money to the practice …
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Always look for ways to build the relationship.
Always look for ways to build the relationship. Every time patients and parents come to the practice, try to learn at least one new thing about them. When you ask, “What’s new in your life?” it often …
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Implement the seven-day rule for new patients.
Implement the seven-day rule for new patients. New patients should be seen for consultation within seven days after contacting the office. Once treatment is accepted, patients should be scheduled …
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Advice for the Orthodontist – Consistently share information.
Advice for the Orthodontist – Consistently share information. Some orthodontists fail to communicate regularly with their team about the practice’s vision, daily targets and yearly goals. Keeping team …
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Do the little extras.
Do the little extras. For example, if you see a piece of trash on the floor in the reception area, don’t ignore it. Pick it up and throw it away. While that specific activity may not be in your job …
Advice for the Marketing Coordinator – Use targets to improve marketing performance.
Advice for the Marketing Coordinator – Use targets to improve marketing performance. Rather than saying you want to get more parent referrals, use a specific target such as generating referrals from …
Advice for the Treatment Coordinator (TC) – Learn to recognize “buying statements” and respond appropriately.
Advice for the Treatment Coordinator (TC) – Learn to recognize “buying statements” and respond appropriately. During the consult, parents often unknowingly reveal their inclination to agree to …
Put your practice under the microscope.
Put your practice under the microscope. Every six months, your team should do an office walk-through with a checklist. It’s easy to overlook chips in the paint, snags in the carpet, or cracks in the …
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Advice for the Orthodontist – Continue to hone your leadership skills.
Advice for the Orthodontist – Continue to hone your leadership skills. Efficiency, productivity and communication are all reflections of your ability as a leader. A mismanaged practice is a stressful …
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Show appreciation for patients and parents.
Show appreciation for patients and parents. Thanking them for choosing your practice helps create stronger relationships. When they feel good about your ortho practice, it resonates with their …
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Advice for the Treatment Coordinator – Reach out to undecided parents.
Advice for the Treatment Coordinator – Reach out to undecided parents. Scheduling a second consult when both parents can attend is an effective approach. Yet, many ortho practices resist the idea of …
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