Scripting Tip: Don’t say “You’ll have to ask someone else” to parents and patients. You may not know the answers to parents’ and patients’ questions, but take responsibility for getting the answers …
Advice for the Orthodontist – Decrease your overhead.
Advice for the Orthodontist – Decrease your overhead. Reducing overhead by a few percentage points can make a huge difference in practice profitability. For example, a practice grossing $800,000 in …
Continue Reading about Advice for the Orthodontist – Decrease your overhead. →
Make every patient and parent feel special.
Make every patient and parent feel special. Superior customer service is about treating each orthodontic patient and parent like a VIP. Imagine your favorite public figure as your patient. How would …
Continue Reading about Make every patient and parent feel special. →
Advice for the Marketing Coordinator – Customize your marketing strategies.
Advice for the Marketing Coordinator – Customize your marketing strategies. Target marketing strategies based on the level of referrals you receive from each practice. Top referring doctors and their …
Continue Reading about Advice for the Marketing Coordinator – Customize your marketing strategies. →
TC Tip: There’s a better way to say, “Do you have any questions?”
TC Tip: There’s a better way to say, “Do you have any questions?” This may sound like a great question, but it can actually signal to parents and patients that the conversation is over and that you …
Continue Reading about TC Tip: There’s a better way to say, “Do you have any questions?” →
Keep your performance targets in mind.
Keep your performance targets in mind. All staff members can contribute to the success of the practice by knowing and tracking targets that relate to their jobs. From front desk personnel keeping 98% …
Continue Reading about Keep your performance targets in mind. →
Advice for the Orthodontist – Motivate staff every day.
Advice for the Orthodontist – Motivate staff every day. Whether you realize it or not, staff members take their cues from you. You owe it to them and the practice to motivate the team to do …
Continue Reading about Advice for the Orthodontist – Motivate staff every day. →
Participate in meetings.
Participate in meetings. Your opinion matters. Some people have a tendency to sit back in group settings and let others do the talking. Remember, you’re part of the practice too, and you can bring a …
Advice for the Front Desk Team – Don’t procrastinate on overdue accounts.
Advice for the Front Desk Team – Don’t procrastinate on overdue accounts. The longer you wait for overdue payments, the less likely you are to collect. Contact parents who owe money to the practice …
Continue Reading about Advice for the Front Desk Team – Don’t procrastinate on overdue accounts. →
Always look for ways to build the relationship.
Always look for ways to build the relationship. Every time patients and parents come to the practice, try to learn at least one new thing about them. When you ask, “What’s new in your life?” it often …
Continue Reading about Always look for ways to build the relationship. →
Implement the seven-day rule for new patients.
Implement the seven-day rule for new patients. New patients should be seen for consultation within seven days after contacting the office. Once treatment is accepted, patients should be scheduled …
Continue Reading about Implement the seven-day rule for new patients. →
Advice for the Orthodontist – Consistently share information.
Advice for the Orthodontist – Consistently share information. Some orthodontists fail to communicate regularly with their team about the practice’s vision, daily targets and yearly goals. Keeping team …
Continue Reading about Advice for the Orthodontist – Consistently share information. →
