Script every patient interaction. Scripting helps orthodontists and team members communicate more effectively with patients and parents. As in sports, working from the same “playbook” builds team …
Advice for the Orthodontist – Assign responsibility for each target.
Advice for the Orthodontist – Assign responsibility for each target. Every target must be “owned” by the doctor or a staff member. Practice leaders shoulder ultimate responsibility for practice …
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Offer patient financing as a payment option.
Offer patient financing as a payment option. An outside financing company approves the parent or patient for a line of credit or a loan. These approvals can be achieved today within a few minutes by …
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Create a systems manual.
Create a systems manual. Up-to-date documentation for all systems should be gathered together in one place—a systems manual. This is an essential reference for the entire ortho practice. Among other …
Ask patients and parents for feedback.
Ask patients and parents for feedback. Many orthodontists and teams have only a vague notion of how patients and parents truly feel about their practices. Without specific data, patient satisfaction …
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Advice for the Orthodontist – Have lunch with a team member.
Advice for the Orthodontist – Have lunch with a team member. To learn more about your staff members and to give them a better sense of what motivates you, meet with them individually to share a meal. …
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Work with other team members for smoother “hand-offs.”
Work with other team members for smoother “hand-offs.” Usually, where your work ends, someone else’s begins. These “hand-offs”—when patients, tasks or procedures are transferred to other staff …
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Manage the afterschool crunch.
Manage the afterschool crunch. To encourage more morning appointments, ortho practices can offer 10% courtesies for parents to switch afternoon appointments to mornings. Potential candidates include …
Advice for the Front Desk Team – The phone matters more than ever.
Advice for the Front Desk Team – The phone matters more than ever. Get the patient-practice relationship off to a great start by impressing potential patients and parents with excellent verbal skills …
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Start your day the right way.
Start your day the right way. Every practice should hold 10-minute Daily Business Meetings. The benefit of these morning meetings is that they keep everyone on the same page, create an opportunity to …
Advice for the Orthodontist – Share information with your team.
Advice for the Orthodontist – Share information with your team. Hold Daily Business Meetings and Monthly Business Reviews to keep everyone on the same page. A Daily Business Meeting, held every …
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Advice for the Front Desk Team – Document new patient conversations.
Advice for the Front Desk Team – Document new patient conversations. Always ask parents of prospective patients who referred them to your practice. Make sure that patient records reflect this …
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