Advice for the Orthodontist – Educate, don’t criticize. When providing feedback to your team, focus on how staff members, the office manager and you can all do a better job of working together. With …

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Advice for the Front Desk Team – Review recent customer service breakdowns. Even the best practices have occasional problems. With summer winding down, now is a good time to examine any customer …

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Advice for the Office Manager – Be inclusive during meetings. Staff members who tend to be quiet or shy may refrain from speaking up unless encouraged to do so, especially if others are allowed to …

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Advice for the Ortho Assistant – Praise teens who are taking good care of their teeth. Compliance can be a challenge for many teenagers. Always compliment patients who are doing a good job of brushing …

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Advice for the Marketing Coordinator – Reach out to new dentists. Identify new GPs in the area by monitoring direct mail promotions, announcements on Facebook, items in community newspapers, comments …

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Advice for the Orthodontist – Make treatment more affordable. Large down payments are still common in orthodontics. If you make it financially onerous for parents of prospective patients to accept …

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Treat patients and parents the way you want to be treated. Always put yourself in the shoes of patients and parents. Welcome and greet them by name when they enter the practice. Make the patient …

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Advice to the Treatment Coordinator – Endorse the doctor. To create a greater sense of trust, talk about the orthodontist’s clinical skills and caring manner with parents and patients before the …

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Don’t be drawn into emotional confrontations. When dealing with an unhappy parent (or adult patient), stay focused on the facts at hand. If the individual verbally attacks you, don’t respond in kind. …

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Create phone scripts to deal with collections issues. Simply making calls to overdue parents will be ineffective unless appropriate motivational language is used. Emphasize to them the benefit of …

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Advice for the New Orthodontist – Become involved in the community. Spend as much time as possible out in the community, meeting people and letting them know about your ortho practice. Give …

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Advice to the Ortho Assistant – Be encouraging. Braces are a big change for most pre-teens and teens. When they come in for their first check appointments, point out the progress they’re making. …

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