Publish content that is shareable. Use social media to inform and entertain parents and patients, not just as an excuse to talk about your pedo practice. While a Tweet or a Facebook post can …
If you answer the first call from parents of potential patients, establish rapport.
If you answer the first call from parents of potential patients, establish rapport. When parents call, make them feel that calling your practice was an excellent idea. This means that, in addition to …
Advice for the Pediatric Dentists – Establish quality relationships with referring doctors.
Advice for the Pediatric Dentists – Establish quality relationships with referring doctors. Developing strong relationships with referring GPs and pediatricians will drive growth. Many pedo practices …
Don’t let your cell phone activities disturb or distract you from patients and parents.
Don’t let your cell phone activities disturb or distract you from patients and parents. Confine your use of cell phones to break times as much as possible. If there’s personal business you must attend …
Keep track of inventory.
Keep track of inventory. What’s hiding in the practice’s supply closet? Needed materials? Or items the office stopped using 12 months ago? Practices should take inventory semi-annually. This will help …
Thank parents for arriving on time for their child’s appointment.
Thank parents for arriving on time for their child’s appointment. Imagine a parent getting up early, dropping kids off at school, running errands and picking up their child from school to make a …
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Don’t delay following up on past due payments.
Don’t delay following up on past due payments. Call parents when they’re one day overdue and ask them for a commitment to pay. Simply reminding them of their obligation will often be all that’s needed …
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Advice for the Pediatric Dentist – Be a motivational leader for your team.
Advice for the Pediatric Dentist – Be a motivational leader for your team. Pediatric dentists who have a well-trained and motivated team will have the most successful practices. Figure out how to …
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Acknowledge your fellow team members.
Acknowledge your fellow team members. Surprise your co-workers by leaving a silly, fun, or inspiring note anonymously for them at the end of the day. When they come in the next morning and discover …
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Script every patient interaction.
Script every patient interaction. Scripting helps pediatric dentists and team members communicate more effectively with parents and patients. As in sports, working from the same “playbook” builds team …
Advice for the Treatment Coordinator – Be prepared to answer questions from parents during the consult.
Advice for the Treatment Coordinator – Be prepared to answer questions from parents during the consult. They’ll want to know everything they can about your practice and the doctor before making an …
Advice for the Pediatric Dentist – Assign responsibility for each target.
Advice for the Pediatric Dentist – Assign responsibility for each target. Every target must be “owned” by the doctor or a staff member. Practice leaders shoulder ultimate responsibility for practice …
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