Referral Marketing Strategy Tip: Let your marketing coordinator be the face of your practice. Your marketing coordinator is not just a delivery person. He or she is the liaison between the specialty …
Help patients with dental insurance.
Help patients with dental insurance. Patients expect their dental practice to handle their insurance in the best way, get them the best financial results, and explain whatever it is that they don’t …
Continue Reading about Help patients with dental insurance. →
Advice for the Surgical Specialist – Set high expectations.
Advice for the Surgical Specialist – Set high expectations. Good leaders challenge their team members to reach their potential. Most people will excel when given challenges in small doses. Effective …
Continue Reading about Advice for the Surgical Specialist – Set high expectations. →
Don’t forget patients.
Don’t forget patients. Patients are important referral sources for specially practices. Not all patients are able to refer friends or family to certain specialties, but they do talk to other people, …
Advice for the Dentist – Start saving as early as possible.
Advice for the Dentist – Start saving as early as possible. Work with a financial advisor to balance your debt payments and savings for retirement. Even a small amount put into retirement savings at …
Continue Reading about Advice for the Dentist – Start saving as early as possible. →
Show appreciation.
Show appreciation. Never end a call or meeting with a referring doctor without thanking them for referrals. Letting referring doctors them know you appreciate them and recognize that you have some …
Never ignore patients.
Never ignore patients. One customer service mistake you never want to make is to ignore patients when they walk in the office. Dental practices are very busy places, however it’s essential that you …
Improve your customer service.
Improve your customer service. There’s no question that outstanding customer service leads to higher customer satisfaction which in turn always leads to higher revenue, profit, referrals, and repeat …
Give a great goodbye.
Give a great goodbye. From a marketing standpoint it is critical to give every patient a fantastic goodbye. Patients will go back to referring doctors and comment on you and the goodbye is the last …
Shake hands.
Shake hands. One great way to greet a patient when they come into your office is to stand up and shake hands. When you stand up you’re saying to the patient, “I like you and I’m glad to see you.” …
Use your cell phone.
Use your cell phone. Cell phones can do amazing things. They can make calls, send texts, or emails. So there is no excuse not to be in consistent contact with your referring doctors. Thank them for a …
Advice for the Marketing Coordinator – Identify new marketing opportunities for your practice.
Advice for the Marketing Coordinator – Identify new marketing opportunities for your practice. What strategies has the practice used successfully in the last few years? Which ones need to be replaced? …
