Referral Marketing Strategy Tip: Survey Your Referrers. Want to know the best way to build referral sources? Ask several of your top referring doctors why they refer to you. The answers may surprise …

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Use visual aids for stronger case presentations. Patients will understand their dental conditions, your recommendations and the benefits of treatment more clearly if you not only tell them but show …

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Continue strengthening relationships with patients. Every time patients come in for their appointments, try to learn more about them. Most people appreciate the personal attention and will be more …

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Referral Marketing Strategy Tip: Don’t dodge the competition. Today it seems that competition is coming from everywhere. Some of it is what we call non-traditional competitors. It could be other …

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Set an annual production goal. Based on our extensive consulting experience, Levin Group recommends an annual growth target of 18%. Unless you reach this level… by attracting more patients, increasing …

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Referral Marketing Strategy Tip: Get ahead of potential problems. You will occasionally have issues with referring doctors, but too many problems could mean the loss of a referring office. The best …

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Advice for the Surgical Specialist – Develop a comprehensive budget. As the practice leader, you need to track your overhead and production numbers. Remember, you are the CEO of your practice, so it …

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 Help keep practice systems and technology up-to-date. Everyone on the surgical team should be on the lookout for opportunities to upgrade protocols in order to enhance patient care, increase …

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Referral Marketing Strategy Tip: Pay Attention to Your “A” Doctors. You have four types of referring doctors: A, B, C and D. A’s are your most important referring doctors and typically make up a …

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Performance Target: Reduce overhead to 59% or less. Every dollar saved on unnecessary expenses is a dollar gained in profit for the practice, so review spending carefully to identify “fat” that can be …

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Referral Marketing Strategy Tip: Remember Birthdays. Most specialists don’t even know the birthdays of their referring doctors. Always find out birthdays of referring doctors and reach out to them on …

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Make treatment rooms uniform. Time studies have shown that dental practices that set up their treatment rooms to be similar are able to work 10–12% faster. As your growth strategies bring in more new …

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