Teach, teach, and teach some more. The term specialist has real meaning. It means you know more than people who are not specialists, which includes many of your referring doctors. As a specialist you have an opportunity to build powerful relationships that can be sustained over many years by becoming a teacher in your dental community. Don’t be afraid to teach others how to improve their own clinical performance. The more they know, the more likely they are to view you as specialty practice of choice for their patients.