Do the unexpected. When it comes to referral marketing, surprises can be very powerful. Doing unexpected things for referring doctors gains a lot of positive attention. Free Resource - The Best 22 …
Excellence still counts.
Excellence still counts. The best practices focus on excellence. Excellence is about doing your best for every patient, every day, and every time. How Would You Like to Have Excellent Customer …
Start your day with something positive.
Start your day with something positive. In this case, we mean saying something positive to colleagues and coworkers. A positive person can lift up everyone else in the practice. …
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Organize the work.
Organize the work. We still find that many team members have not been guided as to how to properly organize their work. When work is organized with systems and checklists, the results are bound to be …
Look for innovative new strategies.
Look for innovative new strategies. Some specialty practices have excellent referral marketing, but it gradually becomes boring. You must always be intentional about invigorating your program with new …
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There are no excuses.
There are no excuses. When it comes to referral marketing, making excuses for problems that occur merely leads to setbacks in referrals with that referral source. Don’t make excuses. Referrals are …
You need an insurance system.
You need an insurance system. Reimbursements from dental insurance can vary in results for the practice by as much as 25% depending on how you run your insurance system. There are many factors, but if …
Capture the new patient with systems and scripting.
Capture the new patient with systems and scripting. Up to 16 percent of potential new patients in many practices never schedule an appointment. The key is in the scripting and language used to build …
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Systems take time.
Systems take time. Too many practices try to update or upgrade their internal operational systems all at once and this usually doesn’t work. It takes at least a year to redo the major systems in a …
The economy doesn’t matter if…
The economy doesn’t matter if...you have enough referrals. Specialists only need to achieve one metric to perform well, and that is the number of referrals. …
Become a leader in your dental community.
Become a leader in your dental community. If you want to add a huge dimension to your referral marketing, become involved in your local dental community. Not only will you contribute to improving the …
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Raise your fees.
Raise your fees. Keeping your fees lower to retain patients and attract referrals does not work. Instead, improve your customer service and create an incredible patient experience and raise your fees …
