Increasing Practice Production Every Year
Do you have a professional relations coordinator? If you don’t have a professional relations coordinator (PRC), at least part time, you do not have a full comprehensive referral marketing …
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Have several financial options. Practices today know that collections are critical. Having several financial options ranging from discounts for cash or check upfront on non-insurance cases to patient …
No more complaining, whining, or criticizing. If you want to build a great culture, be happier, and retain team members longer, you should eliminate complaining, whining, or criticizing from your …
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Business has competition. Don’t be surprised by the increase in competition in dentistry. We have had many years without having to face the challenges of competition, but these challenges are now a …
If your referrals have dipped, do this. If you notice a slight dip in referrals, take the time to reevaluate your referral marketing program. The first step is to introduce new strategies in a larger …
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Be proud in your referral marketing. Let your referring doctors know how proud you are of the quality of work and level of customer service delivered by your endo practice. This is not boasting, it is …
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All practices are not the same. We often receive calls from doctors who want to know why their practice can’t do what some other practice they heard about is doing. We remind them that each practice …
You may need 20% more. In a recent webinar on wealth accumulation for dentists, Dr. Roger Levin pointed out that you may need 20% more than whatever your financial planner is telling you. Predicting …
Don’t go for the grand slam. Some dentists go for grand slam investment returns especially if they feel they haven’t saved enough. These can result in even greater losses. Be careful. …
Count your strategies. The quantity of strategies in a referral marketing program is just as important as the quality. Maybe even more important. You need a minimum of 15 strategies focused on …
Are you being realistic? Be realistic about the quality of your referral marketing program. Too many practices have programs that do not have enough strategies to get above the minimum required …
Respond to all reviews. Whether you have received a good review or a bad one, always take the time to respond. This is the proper etiquette and right strategic approach. How Would You Like to Have …
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