Delegate. There are many factors that contribute to the success of an endodontic practice. One of the major factors is delegation. Set a monthly goal of identifying one new thing that can be delegated …
Compliment mistakes.
Compliment mistakes. The next time a coworker makes a sincere mistake, give them a compliment. Seriously. Instead of reacting with annoyance and judgment, why not simply say, “Hey you made a mistake, …
Just say “I’m sorry.”
Just say “I’m sorry.” Two words that the American public loves are “I’m sorry.” We want our celebrities to apologize when they do something stupid, we want athletes to apologize when they make a big …
Expose yourself to something new.
Expose yourself to something new. People spend most of their lives exposing themselves to things that they are already familiar with. They view the same type of television shows, watch the same type …
Referral marketing is about one thing.
Referral marketing is about one thing. Referral marketing has been and always will be about relationships. Even with social media, strong relationships with patients and referring doctors are still …
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If you’re concerned about referrals, track them daily.
If you’re concerned about referrals, track them daily. If you don’t think that your referrals are where you want them to be, don’t wait a week or a month to find out. By tracking daily, you will get a …
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Do you have “confirmation bias?”
Do you have “confirmation bias?” Confirmation bias is having preset beliefs that enter your decision making. The challenge is that in many cases the confirmation bias is incorrect and leads to bad …
Never lose your temper.
Never lose your temper. There is never a benefit in losing your temper. Rafael Nadal, winner of more grand slam titles than any other male tennis player in history, has never purposefully thrown or …
Inspiration.
Inspiration. We recently met a woman who started her career working at McDonald’s. She then went from working as a dental assistant, to a hygienist, to a dentist, and finally to a specialist. We know …
Don’t shut them down.
Don’t shut them down. Many specialty practices are hiring new team members due to the staffing challenges in dentistry. When you hire new people, they often come with experiences, opinions, and ideas …
Never lose an “A” referral source.
Never lose an “A” referral source. Referral sources are not equal. Every specialist knows and understands that your top-level referral sources (“ A doctors”) are the most valuable. One of the first …
If you want to be a great leader…
If you want to be a great leader…Start by figuring out your vision. Answer this question: “Where do you want to be in five years?” This is a wonderful opportunity to think through where you’re going …
