When should you ramp up your referral marketing? Your referral marketing program should always be firing on all cylinders. If you notice a flattening or dip in referrals, then you may need to ramp it …

Continue Reading about When should you ramp up your referral marketing? →

Why are you really doing this? One of the most powerful ways to re-energize yourself, your team, and your practice is to remember your purpose for doing what you do. Think back to why you became a …

Continue Reading about Why are you really doing this? →

If you want to improve case acceptance…Stop focusing on whether a patient will accept treatment. Focus on helping people, demonstrating caring, and being a friend to the patient. When patients see …

Continue Reading about If you want to improve case acceptance… →

Find one expense today that you don’t really need. Every practice gradually accumulates expenses that aren’t necessary. What is one expense you can identify today that you can eliminate because you …

Continue Reading about Find one expense today that you don’t really need. →

Study human relationships. Getting along with other people may be one of the most powerful ways to improve the quality of your life. Learning to relate to coworkers, understanding different behaviors, …

Continue Reading about Study human relationships. →

How is your energy? Energy is your single most valuable resource. We often find the specialist will push as hard as they think they need to, but more and more specialists are beginning to become …

Continue Reading about How is your energy? →

What about the referring doctors who aren’t your friends? You cannot be friends with all your referring doctors. There’s only so much time in life and you have many other obligations and …

Continue Reading about What about the referring doctors who aren’t your friends? →

What job are you being hired to do? Clayton Christensen, a former professor at the Harvard Business School, made it clear that most people don’t recognize the actual job they are doing. For example, …

Continue Reading about What job are you being hired to do? →

Don’t worry, do something. One of the best antidotes for worry or anxiety is taking action. Unfortunately, some practices will worry more about what is going to happen and procrastinate. In most cases …

Continue Reading about Don’t worry, do something. →

Great leaders inspire other people. One of the obligations of a leader is to inspire the people around you. This might be truer than ever before as we are emerging from the pandemic, facing a slightly …

Continue Reading about Great leaders inspire other people. →

How do we tell the patient with dental insurance why we don’t participate? The answer is to tell the patient the truth as politely and honestly as possible. A simple script is “Mrs. Jones, …

Continue Reading about How do we tell the patient with dental insurance why we don’t participate? →

If you’re concerned about referrals track them daily. If your referrals aren’t where you want them, you shouldn’t wait a week or a month to find out. It’s not that any single day gives you the big …

Continue Reading about If you’re concerned about referrals track them daily. →