Increasing Practice Production Every Year
Is inconsistency hurting your referral marketing program? We have a list of 10 factors that will hurt referral marketing. One item is far more important than the other nine: inconsistency. In fact, …
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Stop rushing! The number one complaint by customers when they call businesses is that they feel rushed. If you want to increase the number of patients in your practice, you should develop outstanding …
Check other buying options. There are other buying options that many practices never look at. They can include bulk purchasing, internet ordering, and buying groups. All these options have the …
How often do you use the word “certainly?” “Certainly” is one of the three words and phrases that are required to be used in every conversation by employees of the Ritz Carlton hotel chain. The Ritz …
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How many new referring doctors have you added? Referral marketing should always make adding new referring doctors a priority. We know this works because we have seen it happen thousands and thousands …
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Are you paranoid? it has been well documented by business researchers like Jim Collins, author of Good to Great and Great by Choice, that Fortune 500 CEOs always have a high level of what he calls …
Effective leadership doesn’t have to be complicated. If you want to be a great leader you only need to do a few simple things. Come to work as the example of how you want others to act and behave, …
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Are you self-motivated? Probably not. Most people have some level of self-motivation, but not 100% or anywhere near it. External motivation is a powerful factor in helping people grow and reach their …
Expenses are always increasing. Inflation. Labor costs. Supply chain issues. We hear about these issues in the news every day and it happens in every industry including endodontic dentistry. The key …
Keep it simple. How many steps does it take for a referred patient to come to your office? You should actually map out exactly what happens from the first phone call all the way through to the first …
Are your systems integrated? It is not enough to simply have one good system. For example, we see specialty practices that have excellent marketing, but inferior new patient phone calls, consults, or …
Don’t be surprised that you have to repeat yourself. Part of leadership and management is repetition. First, people don’t always understand information fully the first time they hear it. Second, it is …
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