Increasing Practice Production Every Year
Share your brand with every patient. A simple technique to drive your brand is to make sure that you talk about it in every patient visit. This can be as simple as waiting for the opportunity to give …
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Take care of yourself. If you‘re going through a rough time personally, we suggest that you go back to the very basics. Get more sleep, start to exercise, and improve your nutrition. These are three …
Is production growing every year? Production is the single most important metric in any surgical practice. You can have many referrals, but not enough production. You can have many consults, but not …
Don’t be afraid to take a risk. If someone else has done it, you can probably do it too. You don’t want to be cavalier or impulsive, but if you take the time to study what others have done, surround …
Is this a problem? The first step in the problem-solving methodology taught by Harvard Business School is to ask the question: Do we have a problem? In many cases you will decide that what you're …
What is the best solution for an unhappy patient? Today’s unhappy patient can do a great deal of damage. They can tell many people on social media or write a bad review. If you have an unhappy …
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Can you relate to your younger referral sources? Over the years I’ve had many specialists tell me that they have nothing in common with younger doctors. I have been hearing it for the last 38 years, …
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Does it “feel” like referrals are slowing down? If you feel that your referrals are slowing down, whether it’s true or not it’s probably an indication that something isn’t quite right. It could be …
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How do you handle frustration? Some people get quiet. Others display a bad mood. Instead of going down a negative rabbit hole, why not identify the frustration and express it clearly to anyone else …
The magic of the number 3. When analyzing your practice, a simple and powerful approach is to focus on the number 3. For example, what are your 3 top concerns facing the practice? Your top three …
Teach, teach, and teach some more. The term specialist has real meaning. It means you know more than people who are not specialists, which includes many of your referring doctors. As a specialist you …
How do you manage an unhappy patient? The first step is to listen and try to understand. Don’t react defensively and, even better, don’t react at all. Try to find out the basis of the patient’s …
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