Showcase your practice’s technology. When you purchase new technology to improve patient care, make a point of letting patients know about it. This will reassure them about your commitment to …

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It’s how you say it that counts. With a few simple changes, anyone can improve communication. Start by paying attention to the words you use and how you say them—they have tremendous impact on …

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Performance Target: Reduce overhead to 59% or less. Every dollar saved on unnecessary expenses is a dollar gained in profit for the practice, so review spending carefully to identify “fat” that can be …

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Work faster… without rushing. For a dentist, effective time management means achieving optimal speed when treating patients. The result will be better performance and higher production. To determine …

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Make treatment rooms uniform. Time studies have shown that dental practices that set up their treatment rooms to be similar are able to work 10–12% faster. As your growth strategies bring in more new …

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Advice for the Marketing Coordinator – Make marketing a constant for your practice. Haphazard marketing invariably generates inconsistent results, which lead to lower production and decreased …

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Advice for the Practice Leader – Rely on experts. You’re the decision maker, but that doesn’t mean you have to go it alone. When a critical issue comes up, consult with the appropriate expert… …

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Use scripts to improve telephone skills. The telephone is your practice’s main connection for bringing in new patients. Scripting will make it easier for your front desk coordinator to welcome new …

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Look for opportunities to provide superior customer service. In today’s more competitive environment, you want your patients to feel highly satisfied with the care they receive at your office. The …

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Plan how you’ll respond to a crisis. What will you do if there’s an extended power outage or lack of online connectivity? How will you cope with a fire or flood that prevents you from using your …

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Know how new technology will impact your practice. New technologies can increase convenience and improve patient care, but they also usually require changes to practice systems. Once you’ve redesigned …

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Advice for the Dentist – Present treatment with a positive attitude. If you don’t convey your strong convictions about the treatment you’re recommending, you’re less likely to get a positive response …

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