Advice for the Dentist – Set clear expectations. To perform well, team members need to know what they are supposed to accomplish. Providing staff accurate job descriptions helps them fully understand …

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Advice for the Hygienist: Inform patients about what you’re doing. Counteract the idea that a hygiene visit is “just a cleaning” by identifying the many steps you go through during a routine hygiene …

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Schedule patients for treatment within seven days. When patients accept treatment, it’s important to give them an appointment within a week. The longer they have to wait, the more time they’ll have to …

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Answer calls by the third ring. Whenever the phone rings, it may be a prospective new patient. Regardless of how busy the practice may be, pick up the call quickly and be prepared… with scripting… to …

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Advice for the Marketing Coordinator – Become the dental education resource in your community. By creating educational marketing strategies, you’ll not only display your practice’s expertise but also …

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Advice for the Dentist – Focus more on elective procedures. For more pronounced growth and less reliance on compensation from insurance providers, pay special attention to elective treatments. Set a …

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Do your part to make delegation work. Everyone on the practice team needs to understand the value of delegation and help make it work. The objective is to give responsibility for virtually all …

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Take advantage of in-office and offsite training opportunities. Whether it’s a lunch-and-learn, a dental conference, tradeshow or seminar, make the most of training opportunities when they occur. …

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Advice for the Hygienist – Discuss home care products with all patients. You’re the home care expert for your patients. If your practice recommends and dispenses home care products, explain how they …

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Advice for the Dentist – Avoid micro-managing. Delegation is a much more efficient and satisfying way to manage. First, train team members to handle all non-clinical tasks. By doing so, you’ll …

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Earn patient trust. The higher the level of trust patients have in the doctor and staff, the more successful the practice will be. Trust builds patient loyalty, ensuring lasting practice-patient …

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Collect 99% of all money owed to the practice. Production, no matter how much it increases, doesn’t count unless the practice collects its fees. Review your policies to tighten up collections. Require …

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