If you detect a mistake a fellow team member has made, talk to that person about it first. We all make mistakes. If you spot one, go straight to the source. Often it can be corrected before any damage …
Collect 99% of all money owed to the practice.
Collect 99% of all money owed to the practice. Production, no matter how much it increases, doesn’t count unless the practice collects its fees. Review your policies to tighten up collections. Switch …
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Use an e-newsletter to strengthen relationships with parents and patients.
Use an e-newsletter to strengthen relationships with parents and patients. Send out a monthly or quarterly newsletter via email. It can include practice news, short helpful articles, patient …
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Maintain observation patients on a regular schedule.
Maintain observation patients on a regular schedule. Observation patients should be seen every six months, no exceptions… certainly not every year or two as is often the case in some practices. When …
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Advice for the Orthodontist – Show your team that you care.
Advice for the Orthodontist – Show your team that you care. There are many different ways to demonstrate caring for staff members, from sending cards and gifts on birthdays to allowing scheduling …
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Target areas for improving communication.
Target areas for improving communication. Ortho practice success depends heavily on effective communication. Locate the areas where there is any breakdown in efficiency and design simple communication …
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Do you know the practice vision?
Do you know the practice vision? It’s the source of professional motivation—the reason everyone comes to the office each morning. A vision articulates where the ortho practice should be in the future. …
Advice for the Ortho Assistant – Make it personal.
Advice for the Ortho Assistant – Make it personal. Always begin patients’ appointments by asking something personal—there will be plenty of “ortho talk” in a few minutes. Instead, touch on a topic of …
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Advice for the Orthodontist – Be aware of how you affect your team members.
Advice for the Orthodontist – Be aware of how you affect your team members. As the doctor and practice owner, you may be inadvertently making your staff nervous or insecure. Make an effort to reassure …
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Advice for the Treatment Coordinator (TC) – Emphasize treatment benefits.
Advice for the Treatment Coordinator (TC) – Emphasize treatment benefits. TCs should have comprehensive knowledge of ortho treatment. But the “what” isn’t as important as the “why” when it comes to …
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Avoid delaying consults and starts.
Avoid delaying consults and starts. If parents have to wait weeks for a consultation, they probably will look elsewhere for ortho care. The sooner you can schedule the appointment, the greater the …
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Advice for the Front Desk Team – Improve telephone skills through scripting.
Advice for the Front Desk Team – Improve telephone skills through scripting. Even in the age of the internet, the telephone is still the ortho practice’s main lifeline for new patients. When parents …
