Increasing Practice Production Every Year
Tell patients how well they’re doing. Orthodontic treatment is a long process. Telling parents and patients how well treatment is going along the way helps create a continual positive feeling. Free …
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Doctors and staff need to communicate openly and often. The more conversations you have with your team, the better you’ll understand the pulse of what’s happening and can then take steps to maintain …
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“But I want it now.” There are many things we want in our practices. If you buy too much too fast, overhead will eat away profit and income. If you have a plan of what to purchase, then your return on …
Don’t burn out. Every elite athlete knows you must stress yourself hard to perform better, but you must prioritize recovery as well. Dentists or team members that go 100% all out all of the time are …
Just apologize. There are times when practices don’t perform as they should, run late, or provide bad customer service. Simply apologizing for these lapses in performances can create positive feelings …
Treatment coordinators should discuss consequences. Parents and patients need to know the benefits of treatment, but they also need to know the consequences of not having treatment. Have an open and …
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The art of delegation. Make a list of all of the activities you do in the office each week. Then identify at least five activities you can delegate to the staff to increase your professional …
Training the team is a good investment. We don’t know where it came from, but we have read many times that for every dollar spent on training, the practice will receive three dollars in return. …
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Getting angry won’t help. When something annoying happens, you have two choices. You can get angry, ruin your day, and perform poorly, or you can simply look at it as a challenge that will be fun to …
Can I raise my fees? The answer is yes if you also raise your customer service. Parents and patients focus more on how you treat them as people than how you treat teeth (although they do want to end …
Why do you need referral marketing? In our most recent national orthodontic survey, we found that referrals have slowed just a bit in orthodontic practices. Maintaining a strong orthodontic referral …
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Excellence still counts. The best practices focus on excellence. Excellence is about doing your best for every patient, every day, and every time. How Would You Like to Have Excellent Customer …
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