Why do team members disagree? The answer is often simply that they do not have the same purpose for the conversation. Sometimes individuals are only focused on what they think they should be doing, …
Systems are the key to all practice success.
Systems are the key to all practice success. Businesses are run by their systems. The most successful practices have the best systems, and their teams are highly trained and updated …
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Welcome your new hire.
Welcome your new hire. A simple technique to advance the onboarding of a new hire into the practice culture is to have a staff lunch on their first day. The newest person is never comfortable until …
Make case presentation sound normal and routine.
Make case presentation sound normal and routine. When recommending treatment to a parent or patient, simply make it sound like it is normal and routine. Take this approach even if the treatment is …
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CEOs have to make tough decisions.
CEOs have to make tough decisions. If you have a tough situation, you need to make a decision. The longer you procrastinate, the worse it will get. …
Access all referral opportunities.
Access all referral opportunities. As a reminder, there are five focus areas for orthodontic practices. Patients, parents, referring doctors, social media, and the community. In most cases you’re best …
Sometimes it’s actually worth it.
Sometimes it’s actually worth it. Some people have a mentality of refusing to spend money if it’s over a certain amount. Unfortunately, the lower amounts often produce a much lower result. Sometimes …
Make someone feel “delighted” today.
Make someone feel “delighted” today. The word you want to focus on for customer service is “delighted”. You want everyone you touch in your practice to be delighted with their experience. And you want …
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Leadership is like exercise.
Leadership is like exercise. If you exercise regularly and then quit, you will get out of shape. The same is true for leadership. You have to work at it every day to stay sharp and become a great …
Don’t ignore your intuition.
Don’t ignore your intuition. Many orthodontists told us they thought they should have taken a certain course of action in their practice; however, they did not pull the trigger and later regretted it. …
Are your referrals increasing or decreasing?
Are your referrals increasing or decreasing? Your referrals are very rarely flat. We receive calls from practice leaders who tell us that referrals to their practice are flat, when they are actually …
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Bring focus to your continuing education.
Bring focus to your continuing education. Instead of attending random programs that are being offered in your area, be proactive and decide what you need to learn. Each year you should have a focus …
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