Increasing Practice Production Every Year
Promote the doctor to parents and patients every day. In the end, parents “buy” the doctor. When they feel that the doctor is caring, compassionate, and focused, and provides high-quality care, they …
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Add value. Orthodontic practices must add value in the face of new competition from emerging ortho delivery service models. One benefit could be to let patients and parents know that there will be no …
Delegate. There are many factors that contribute to the success of an orthodontic practice. One of the major factors is delegation. Set a monthly goal of identifying one new thing that can be …
Compliment mistakes. The next time a coworker makes a sincere mistake, give them a compliment. Seriously. Instead of reacting with annoyance and judgment, why not simply say, “Hey you made a mistake, …
Just say “I’m sorry.” Two words that the American public loves are “I’m sorry.” We want our celebrities to apologize when they do something stupid, we want athletes to apologize when they make a big …
Expose yourself to something new. People spend most of their lives exposing themselves to things that they are already familiar with. They view the same type of television shows, watch the same type …
It’s time to scale up. The higher you want an increase in practice production, the more referrals you will need. And by referrals we do not mean the exact number, as if everyone started. For example, …
Do you use a new patient consult script? Using a positive, relationship-oriented new patient phone call script will increase the number of patients who schedule, show up, and ultimately accept …
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Do you have “confirmation bias?” Confirmation bias is having preset beliefs that enter your decision making. The challenge is that in many cases the confirmation bias is incorrect and leads to bad …
Never lose your temper. There is never a benefit in losing your temper. Rafael Nadal, winner of more grand slam titles than any other male tennis player in history, has never purposefully thrown or …
Inspiration. We recently met a woman who started her career working at McDonald’s. She then went from working as a dental assistant, to a hygienist, to a dentist, and finally to a specialist. We know …
But the referring practice says they send a lot of referrals… A referring office says they sent a lot of referrals but you’re not seeing them. Why not? The answer may be that they are referring many …
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