Do something new and interesting. People like new and interesting things. For example, we are familiar with one practice that posts a movie review to their social media every Monday morning. The …
Really?
Really? We often hear the expression “Really?” when we have meetings with doctors and their staff. “Really?” is usually verbalized by a doctor who is shocked to find out about something inefficient …
Do you know the new codes?
Do you know the new codes? Every year dentistry and medicine launch new codes that they can use to increase practice production and revenue. Be sure to take the time to learn what the new codes are …
Give out good energy.
Give out good energy. Every parent or patient who touches the orthodontic practice should feel your energy. An orthodontics office is a boutique practice that can be expensive for the parent or …
Pay attention to your referral marketing quantity.
Pay attention to your referral marketing quantity. The quality of your referral marketing is not enough. We have learned over the last 38 years that the quantity of strategies is just as important as …
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Stop rushing!
Stop rushing! The number one complaint by customers when they call businesses is that they feel rushed. If you want to increase the number of patients in your practice, you should develop outstanding …
Check other buying options.
Check other buying options. There are other buying options that many practices never look at. They can include bulk purchasing, internet ordering, and buying groups. All these options have the …
How often do you use the word “certainly?”
How often do you use the word “certainly?” “Certainly” is one of the three words and phrases that are required to be used in every conversation by employees of the Ritz Carlton hotel chain. The Ritz …
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Check-in with your patients.
Check-in with your patients. In this case we are referring to checking in with patients about something that isn’t not going well in their lives. They may have a parent or spouse who is ill. Someone …
Celebrate great days.
Celebrate great days. Some days are just fantastic. It could be due to the number of starts, the high volume of patients, or happy parents. Take time to celebrate these small wins. At the end of great …
Effective leadership doesn’t have to be complicated.
Effective leadership doesn’t have to be complicated. If you want to be a great leader you only need to do a few simple things. Come to work as the example of how you want others to act and behave, …
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Are you self-motivated?
Are you self-motivated? Probably not. Most people have some level of self-motivation, but not 100% or anywhere near it. External motivation is a powerful factor in helping people grow and reach their …
