Increasing Practice Production Every Year
Pay attention to your referral marketing quantity. The quality of your referral marketing is not enough. We have learned over the last 38 years that the quantity of strategies is just as important as …
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Stop rushing! The number one complaint by customers when they call businesses is that they feel rushed. If you want to increase the number of patients in your practice, you should develop outstanding …
Check other buying options. There are other buying options that many practices never look at. They can include bulk purchasing, internet ordering, and buying groups. All these options have the …
How often do you use the word “certainly?” “Certainly” is one of the three words and phrases that are required to be used in every conversation by employees of the Ritz Carlton hotel chain. The Ritz …
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Check-in with your patients. In this case we are referring to checking in with patients about something that isn’t not going well in their lives. They may have a parent or spouse who is ill. Someone …
Celebrate great days. Some days are just fantastic. It could be due to the number of starts, the high volume of patients, or happy parents. Take time to celebrate these small wins. At the end of great …
Effective leadership doesn’t have to be complicated. If you want to be a great leader you only need to do a few simple things. Come to work as the example of how you want others to act and behave, …
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Are you self-motivated? Probably not. Most people have some level of self-motivation, but not 100% or anywhere near it. External motivation is a powerful factor in helping people grow and reach their …
Expenses are always increasing. Inflation. Labor costs. Supply chain issues. We hear about these issues in the news every day and it happens in every industry including orthodontic dentistry. The key …
The blog on your website. The truth is that most orthodontists don’t have blogs and if they do, they are written by an outside company. We are not pro or con having a blog, but we are con on having a …
When you receive negative, give positive. We live in a world today with a lot of controversy. Many people walk around upset or concerned about what they saw on the news, read online, or saw on social …
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Don’t be surprised that you have to repeat yourself. Part of leadership and management is repetition. First, people don’t always understand information fully the first time they hear it. Second, it is …
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