Advice for the Hygienist – Build value for hygiene appointments. One of the best methods for young patients to achieve optimal oral health is an effective hygiene recare system. Develop powerful …

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Learn from rejection of proposed treatment. When parents decline a case, you may tend to feel badly and take it personally. Learn to do what the best salespeople do. Rejection actually motivates them …

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Establish deadlines for goals. When you set a goal, be sure to create a deadline for its completion as well. “Can our practice grow 15%?” isn’t as useful a goal as “Can our practice grow 15% in the …

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Don’t let parents leave without scheduling their child’s next appointment. According to one of the founders of the Ritz Carlton, known for its outstanding customer service, the single most important …

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Watch for parents’ “un-asked questions”… and answer them. Some parents are hesitant to show their lack of knowledge, their fears or other personal issues regarding their child’s treatment. Everyone on …

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Advice for the Doctor – Try not to react defensively to unfavorable social media reviews. The age-old advice to pause and take a deep breath before responding in confrontational situations certainly …

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To create a strong practice brand, build on the “dentistry brand.” Dental practices are fortunate because dentistry itself is highly respected by most people. Take advantage of your practice’s …

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Write the script for a better patient experience. Every routine interaction between staff and patients contributes to the quality of the patient experience, for better or worse. Well-written and …

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Provide educational materials to pediatrician practices. Focusing on doctor education is the best way to work with pediatricians. This can include short updates, case reviews, annual pediatrician …

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Fight boredom with goals. Are you bored? All jobs can at get boring at times. We go through these phases and even think that everybody else has a job that is more exciting. Actually, most people …

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Advice for the Front Desk – Greet arriving patients by name. One easy way to make a very positive impression on your patients is to call them by name when they arrive for appointments. Review the …

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Review quarterly performance. How close is the practice to reaching its goals for production, collections, new patients, etc., for this quarter? Which systems need improvement to hit established …

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