Always give the benefit. When presenting information to a parent be sure to always include the benefits. For example, if you are planning to close your practice for a continuing education day, be sure …
How to introduce a new service.
How to introduce a new service. Introducing a new service is a wonderful way to increase practice production and profitability. When introducing a new service, the practice should have a multi-step …
If you want to fight inflation…
If you want to fight inflation… One way to fight inflation is to increase practice volume. Volume is a factor of efficiency. For example, if dental assistants had advanced training and became even 10% …
How do you get parents and patients to like you?
How do you get parents and patients to like you? Research has already established that people who like you will trust you more and accept more treatment. Dale Carnegie had it right in his book, How to …
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Remember where you came from.
Remember where you came from. Every doctor and team member should take time to think back to their first days in practice. Why did you become a dentist or team member? The answer is because you wanted …
Promote interest-free financing.
Promote interest-free financing. One strategy to increase the use of interest-free financing, which always increases practice production and profit, is to tell every parent and patient who calls that …
Never be too busy…
Never be too busy…It is a reality that sometimes practices are just too busy to pay attention to their parents and patients. Or at least the parent or patient who is in front of them. Sometimes there …
The likability factor.
The likability factor. One of the areas that you rarely hear about in regard to successful practices and case acceptance, is the likability factor. If you want to increase everything from referrals to …
Everyone deserves respect.
Everyone deserves respect. In dental practices, every doctor, team member, parent, patient, sales representative or person that enters the office deserves respect. You may feel like someone is …
What is your superpower?
What is your superpower? We believe that everyone has something special about them in their ability to relate to other people. Dentistry is a personal and relationship-driven business and …
Stay on top of trends in the profession.
Stay on top of trends in the profession. Successful dental practices utilize research and data to do strategic planning as well as to manage their day-to-day operations. There are many excellent …
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Don’t shut them down.
Don’t shut them down. Many practices are hiring new team members due to the staffing challenges in dentistry. When you hire new people, they often come with experience, opinions, and ideas. If you …
