Raise your fees every year. In a down economy, one of the mistakes that dental practices make is not raising fees. They think of this as not alienating patients who are also facing tougher economic …
What is the purpose of purpose?
What is the purpose of purpose? If you go to work every day without a real purpose, it’s just work. However, when you have a purpose that goes beyond simply carrying out the tasks or performing …
Be a proactive leader.
Be a proactive leader. Proactive leaders don’t waste time worrying about what went wrong. Instead, they focus on the actions they will take to improve the situation. …
Share the consequences?
Share the consequences? In case presentation it is important to focus on benefits, but it’s equally important to focus on what we at Levin Group call “consequence-based” case presentation. Presenting …
Communicate 3 benefits for case presentation.
Communicate 3 benefits for case presentation. In every case presentation, parents want to understand the benefits that are important to them. Always have at least three benefits to create value in the …
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How am I driving?
How am I driving? We see this question on trucks on the highway all the time with a phone number to report if they are not driving well. Have you asked yourself how you are “driving” within the …
Don’t be a victim-based leader.
Don’t be a victim-based leader. Victim-based leaders focus on blame and fault while proactive leaders focus on action. …
Be careful when signing contracts.
Be careful when signing contracts. Very often the contracts that you sign won’t allow you to terminate the agreement regardless of the reason (e.g., dissatisfaction with the product, bad service, or …
Increase Case Acceptance.
Increase Case Acceptance. A revolution is taking place in consumer purchasing psychology. People no longer want a “presentation.” They want a conversation and mastering the art of conversation (which …
Let parents know you will help them with their dental insurance.
Let parents know you will help them with their dental insurance. We are seeing an increasing number of families who are leaving practices because of dental insurance issues. It may not be the …
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Check in with parents and patients.
Check in with parents and patients. Ask every parent and patient who comes to your office how their day is. People love the opportunity to comment about their day, their life, or other personal …
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Be careful with your inventory.
Be careful with your inventory. We periodically see practices that buy in bulk to save money and then decide to either switch the product that they are using or find that they don’t use enough of it …