Increasing Practice Production Every Year
Getting into the top 25%: Address problems areas quickly. If you want to build a practice that is in the top 25% of production, study referral patterns every month. If you see any area that is …
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Whatever you need! Some of the most successful specialists simply let referring doctors know that they will take care of anything that they need. It’s a simple policy, but a powerful one. …
Be flexible. If an A-level referring doctor makes a request that is outside of your normal systems and protocols, you must still try to do everything you can to meet their needs. …
Don’t look too busy. Many specialists and front desk specialty team members often sound very busy when they are talking to referring doctors and staff. This comes across as being uncaring and having …
Maximize the number of contacts. Quantity in referral marketing is just as important as quality. You must have enough contacts with referring doctors to maintain relationships, loyalty and referrals. …
What inspires you? Figure out what it is and think about it every morning on your way to work. You’re guaranteed to have better days. …
Reread your texts. Texting in a professional setting can have a significant negative impact when you send the wrong message. Misspellings, the wrong emoji, or auto spellcheck can all make you look as …
Should you buy it? There are many new technologies being marketed to dentists, but you don’t need them all. Ask yourself whether it will increase quality, speed, efficiency, or return on investment. …
Leaders are readers. Everyone in the practice can be a leader, but only if you continue to learn, grow and expand your thinking. …
What’s next? Identify the next skill set you would like to learn more about or master and work with your practice to determine how you can accomplish this over time. …
Hold an annual referral appreciation event. Once a year or more you should have an event (maybe even on Zoom!) to thank your referring doctors. Keep in mind that they are the ones that make your …
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Always be positive. When anyone from your practice talks to anyone in a referring office, they need to come across as positive, enthusiastic and energetic. It shows that you care, and you like them. …
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