Does the professional relations coordinator (PRC) truly care about referring offices? The PRC position is more than just a job. Caring is an essential component when designing marketing programs for …
Know your priorities.
Know your priorities. The best way to create alignment for everyone on the team is to know the practice’s priorities. Priorities should be discussed at least weekly amongst the doctors and team. What …
Which system is not working as well as it should?
Which system is not working as well as it should? Systems are the key to success in every pediatric dental practice. Are any of your systems in need of fine-tuning or …
Continue Reading about Which system is not working as well as it should? →
Where do you want to be in five years?
Where do you want to be in five years? Take the time to think about where you would like to see your practice in five years and make this a topic everyone discusses in the next monthly staff …
Continue Reading about Where do you want to be in five years? →
Research new technology carefully.
Research new technology carefully. Just because it’s new and the marketing makes you feel like you simply must have it, doesn’t mean it’s actually in your best …
Levin Group recommends collecting 98% of all money owed to the practice.
Levin Group recommends collecting 98% of all money owed to the practice. This can only happen with a well-designed financial system. Collect fees at the time of service or 100% of the patient’s …
Continue Reading about Levin Group recommends collecting 98% of all money owed to the practice. →
Take care of your referring doctors.
Take care of your referring doctors. If you don’t take care of your referring doctors, someone else will be happy to do it for you. …
Continue Reading about Take care of your referring doctors. →
Audit your referring doctors monthly.
Audit your referring doctors monthly. One busy specialty practice we knew didn’t notice for six months that their top referring doctor had decreased referrals by 50%. Pay close attention so that you …
Continue Reading about Audit your referring doctors monthly. →
Follow up with patients.
Follow up with patients. The treatment coordinator (or doctor) should make follow-up with parents of patients just as important as the consult itself. Practices that don’t focus enough on follow up …
Mix up your referral marketing.
Mix up your referral marketing. Be sure to include small, medium, and large strategies all functioning together in your referral marketing. This is what the best practices …
Review your annual referral marketing calendar.
Review your annual referral marketing calendar. If you haven’t set up your referral marketing calendar for the next 12 months and don’t review it regularly, you might be missing an …
Continue Reading about Review your annual referral marketing calendar. →
Make sure your referral marketing is relevant.
Make sure your referral marketing is relevant. Referral marketing is not always appreciated by referring doctors unless it is relevant, timely, and interesting. …
Continue Reading about Make sure your referral marketing is relevant. →
