Know the daily production target. When everyone knows what the daily production goal is, your practice will be more likely to reach that objective. By scheduling with the production target in mind, …
Make new patients feel welcome when they call.
Make new patients feel welcome when they call. This begins with a scripted comment such as, “I’m glad that you called. We love meeting new patients and look forward to working with you.” This response …
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Keep stress out of the schedule.
Keep stress out of the schedule. The schedule affects nearly every aspect of surgical practice operations. A poorly constructed schedule leads to frustrated patients, lost production and a stressful …
Advice for the Surgical Specialist – “Model” the behavior you expect from the team.
Advice for the Surgical Specialist – “Model” the behavior you expect from the team. Good leaders think about the behavior they should display to their team, because it will be emulated. For example, …
Watch for opportunities to ask for referrals.
Watch for opportunities to ask for referrals. All patients who are pleased with the care and customer service you provide are potential referrers. Whatever your role in the practice, be prepared to …
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Advice for the Surgical Specialist – Change with the times.
Advice for the Surgical Specialist – Change with the times. The old ways of running your practice may be working against you in the new dental economy. Question everything, look for innovative …
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Make eye contact.
Make eye contact. When speaking with patients, always make eye contact throughout the interaction. Patients want to feel that they are your number-one concern. If you’re looking down or going through …
Stay on track with the practice vision, goals and targets.
Stay on track with the practice vision, goals and targets. It’s easy to get caught up in daily routines and lose sight of the big picture. Post a written practice vision and goals where all team …
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Support surgical practice growth with informative marketing materials.
Support surgical practice growth with informative marketing materials. For professional services, the most effective marketing is often educational in nature. To promote your office to referring …
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Advice for the Surgical Specialist – Set goals that will help achieve your practice vision.
Advice for the Surgical Specialist – Set goals that will help achieve your practice vision. Once you have a written vision statement, come up with specific annual goals that will serve as mileposts on …
Be prepared with good answers to surgical patient questions.
Be prepared with good answers to surgical patient questions. Scripting improves all types of communication with patients, but it’s especially helpful when responding to patient concerns or objections. …
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To improve teamwork, read everyone else’s job description.
To improve teamwork, read everyone else’s job description. Rather than assuming you know what others on the practice team are supposed to do, review the responsibilities that have been assigned to …
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