Special Tip – Last Day of the Summer Book Sale. All books, e-books, whitepapers and brochures are 25% off at the Levin Group Store. Use code TOD25 at checkout to receive your discount. Popular items …

Continue Reading about Special Tip – Last Day of the Summer Book Sale →

Advice for the Surgical Specialist – Maintain a high profile in the community. Join local business organizations that facilitate networking and serve as forums for idea-sharing on improving the …

Continue Reading about Advice for the Surgical Specialist – Maintain a high profile in the community. →

Re-evaluate bulk ordering. Although bulk ordering can mean discounts, it locks the office into a set of purchases and may end up costing more than if the office had ordered supplies as needed. Some …

Continue Reading about Re-evaluate bulk ordering. →

Remove “No” from all conversations with surgical patients. Double-check to see if “No” occurs in any scripting your practice uses, and eliminate it. That word sends a negative message, in more ways …

Continue Reading about Remove “No” from all conversations with surgical patients. →

Survey patients regularly. Create a short survey about the total patient experience. For the best results, use a web-based survey that can be completed in the office on a laptop or tablet. If using …

Continue Reading about Survey patients regularly. →

Highlight the practice’s brand. What are your practice’s competitive advantages? Are current and prospective patients aware of these attributes? Communicating the practice’s brand reinforces why …

Continue Reading about Highlight the practice’s brand. →

Scripting Tip: Don’t say that a staff member “tried her best.” This language suggests that the individual has limitations. However, patients aren’t coming to your practice for limitations. They choose …

Continue Reading about Scripting Tip: Don’t say that a staff member “tried her best.” →

Create operating manuals for business systems. Using step-by-step system documentation, write a manual for each system explaining how to use it. This will play an important role in staff training and …

Continue Reading about Create operating manuals for business systems. →

Inspire each other by example. Maintaining emotional stability and projecting confidence allow everyone in your surgical office to function more effectively. Whether you feel upbeat or down, your …

Continue Reading about Inspire each other by example. →

Advice for the Marketing Coordinator – Track the number of new patient calls. Referral marketing is designed to make your phone ring. Once that occurs, it is the team’s responsibility to motivate …

Continue Reading about Advice for the Marketing Coordinator – Track the number of new patient calls. →

Advice for the Surgical Specialist – Give your staff clear expectations. To perform well, team members need to know what they are supposed to accomplish. Providing staff accurate job descriptions …

Continue Reading about Advice for the Surgical Specialist – Give your staff clear expectations. →

Be aware of the daily production target. One of the keys to growing surgical production is to monitor actual performance against your goals. Start with an annual production goal and then break it down …

Continue Reading about Be aware of the daily production target. →