Do the little extras. For example, if you see a piece of trash on the floor in the reception area, don’t ignore it. Pick it up and throw it away. While that specific activity may not be in your job …
Advice for the Marketing Coordinator – Use targets to improve marketing performance.
Advice for the Marketing Coordinator – Use targets to improve marketing performance. Rather than saying you want to get more doctor referrals, use a specific target such as generating 15% more …
Scripting Tip – Avoid making “policy” statements to patients.
Scripting Tip – Avoid making “policy” statements to patients. Sentences that begin with “Our policy is…” give the impression that the practice has inflexible rules that must be obeyed. Patients will …
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Put your practice under the microscope.
Put your practice under the microscope. Every six months, your team should do an office walk-through with a checklist. It’s easy to overlook chips in the paint, snags in the carpet, or cracks in the …
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Advice for the Surgical Specialist – Continue to hone your leadership skills.
Advice for the Surgical Specialist – Continue to hone your leadership skills. Efficiency, productivity and communication are all reflections of your ability as a leader. A mismanaged practice is a …
Advice for Staff – Share your insights.
Advice for Staff – Share your insights. As a surgical practice team member, you have a unique point of view when it comes to practice operations. In your area of responsibility, you know what’s …
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Find out who sent new surgical patients to your practice.
Find out who sent new surgical patients to your practice. The front desk coordinator should always ask who referred a patient to your practice… and document it. She should then report it to the …
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Maintain excellent interoffice communication.
Maintain excellent interoffice communication. Patients referred for interdisciplinary care must get the sense that both offices are attentive to their needs and fully informed about what’s happening. …
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Advice for the Marketing Coordinator – Create a multi-strategy marketing plan.
Advice for the Marketing Coordinator – Create a multi-strategy marketing plan. To be effective, a marketing program for your practice should include at least 15 distinct, ongoing strategies. Include a …
Embrace change.
Embrace change. Dentistry is constantly evolving. So should your skills. Team members should receive yearly training in the appropriate areas, including clinical, administrative and practice …
Rotate inventory to reduce waste.
Rotate inventory to reduce waste. When resupplying any materials you use in the course of doing your job, pull the existing stock forward and place newer supplies behind it. The idea is to consume …
The best treatment for stress is new systems.
The best treatment for stress is new systems. Surgical practices tend to be stressful. If members of the team are feeling excessive stress—and especially if the stress level seems to have increased …
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